Please provide a brief snapshot of your career at CBS Outdoor.
I joined CBS Outdoor Spain in December 2001 as Managing Director. I ran the Spanish business, doubling its size, until 2007, when I was promoted to Chief Development Officer responsible for assets and development for all international markets. I led our expansion of the business in South America in 2008, when we bought the largest out-of-home advertising business in the region, IOA, now CBSO South America.
In August this year, I was appointed to CEO for the International business. At CBS Outdoor International, we have world class out-of-home media assets and audience. My aim is to optimise these assets and for our company to provide the best and most efficient service to our customers and franchise partners. They are at the centre of our business and it is imperative they know it and feel it in every interaction with us.
Before joining CBS Outdoor, I developed my career in various consumer and telecom sectors: Carrefour (Continente-Promodes), Motorola, IRI, Nefitel-Telefonica franchise, undertaking different responsibilities in them, but always in the sales/purchasing & marketing and general management areas.
What do you enjoy doing on the move?
Shorter travel leads me enjoy playing tennis and golf. And on my long distance travels I enjoy finding out about different countries and historical events.
What are you most proud of?
I am proud of many things in my life, both at personal and professional levels, but if I had to choose one, I definitely would say my family.